Redirect www and Non-www Domain Versions Correctly in Brashear

A business website can use either www or the bare domain as its public hostname.

Neither choice is inherently the SEO winner. The important part is consistency.

Choose the canonical hostname

Decide whether the public site should use the root domain or the www version.

Use that form consistently in navigation, canonical references, sitemaps, and other site-generated URLs.

Make both variants reachable

The alternate hostname has to resolve to infrastructure capable of answering the request.

HTTPS requests also need valid certificate coverage before the browser can safely receive a redirect.

A redirect cannot repair a certificate warning that happens before the HTTP response is accepted. That is why both commonly requested hostname variants should be tested over HTTPS before the redirect configuration is considered complete.

Redirect directly to the final HTTPS form

The alternate hostname should redirect to the canonical HTTPS URL while preserving the requested path and query string.

For example, an old request for a service page should land on the same service page under the preferred hostname rather than being sent to the homepage.

Avoid unnecessary multi-hop chains.

Keep page URLs otherwise unchanged

Choosing www versus non-www is a hostname decision.

It does not require renaming slugs or reorganizing every page path.

Verify all common entry points

Test HTTP and HTTPS for both hostname variants, plus representative deep links.

Confirm the final destination, status behavior, path preservation, and certificate validity.

For a related next step, see Set Up HTTPS Correctly in Kirksville and Fix Mixed-Content Warnings After Enabling HTTPS in Millard.

For authoritative guidance on this subject, see Google's guidance on site moves.

See Also

• Fix a Domain That Points to the Wrong Server in Lewistown

Switchboard can help Brashear and Northeast Missouri businesses make www and non-www behavior predictable without turning a simple hostname choice into a larger URL migration.