Reputation

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The reputational difference between a bulk spammer and a major advertiser | Dead Internet Theory

Dead Internet Theory: Brand recognition changes how people describe unwanted messages, but reputation alone does not settle whether two senders are behaving differently; frequency, consent, targeting, unsubscribe handling, and complaint rates are better evidence.

Competitor review attacks designed to depress a rival's rating | Dead Internet Theory

Dead Internet Theory: A competitor can try to manufacture negative consensus by planting or coordinating reviews against a rival, but ordinary criticism and sudden bad ratings are not enough by themselves to prove sabotage.

Threats and pressure used to remove authentic negative reviews | Dead Internet Theory

Dead Internet Theory: A public reputation can be manipulated not only by adding false praise but by intimidating real dissatisfied customers into deleting or changing truthful negative reviews.